We live in an ocean of change and your company has to face the challenges to stay competitive. As we all overcome uncertainty about the future location of our business, Whiteboard Animation video can play an important role in your ability to serve and retain customers with confidence.
Whiteboard Animation Video is the tool you need to stop selling brand awareness, driving engagement, and so much more. Gone are the days when the Animation video was only thought of as a marketing or Animation video effort. A more effective approach that usually explains and will continue to explain the new routine is a full video-first-funnel strategy.
Let’s take a look at the importance of using the Whiteboard Animation video and how it positions you for success now and in the future.
The Animation video will help you evolve over time
To be successful in the new genre, old practices and strategies need to be broken down while adapting to how people are now engaging with content. Challenging the notion that blogs, articles, and other writing are your guide is a good first step in the process.
People are visual and do more than just write content with short, effective Animation videos.
Today’s listeners tend to have a smooth self-study journey which is best based on using Animated video. They will do the job of education before they call you. Hence, it is important to empower them to do this job as efficiently as possible.
This shift in online Animated video is one that many companies are already believing is critical to moving forward and staying competitive.
Modern buyers are also more aware of this if they were sold more than a few years ago. Regardless of the cost of highly automated messaging, people have become serious about reporting in this way. Instead of following this ineffective exercise, use targeted Animated video throughout your finale for real value and attention.
Headspace did a great job focusing on the “good vibes” approach rather than selling directly to consumers. Invite, engage, inform, and send their Animated videos straight to viewers where they can learn more instead of promoting the brand.
Let’s take a look at some of the pro-change trends in brands’ Whiteboard Animation videos:
Currently, TV advertising spending is 40% lower than last year.
78% of people watch online Whiteboard Animation videos every week and 55% watch online Animated videos every day.
With these statistics in mind, there’s no confusion as to why companies are doubling up on Animated video online.
The Whiteboard Animated video brand offers new opportunities for awareness and engagement
Many companies have traditionally relied on brand activation campaigns to build awareness, but the introduction of COVID 19 put those efforts on the right track. With no fans visiting the stadium or watching live broadcasts, many brands and organizations need to find new digital outlets in order to attract advertisers and fans.
Here are some examples:
The PGA Tour has partnered with Twitter to create the “Twitter Multi-Cast,” a series of live series of commentary from celebrities and influencers, to create a new breed of content for golf viewers. Bring
LA Chargers launched the #BoltUp campaign which combines all of its digital marketing content, sponsorship/partnership relationships, and community engagement efforts. # By creating high-quality Animated video content related to BoltUp, Charger has grown into a leader in the social media world of sports.
Support internal training and education with Animated video
Whiteboard Animation Video aids your marketing efforts, but it can also play a key role in improving the training and skills of your internal team. Forget the days of handing out your employee handouts and writing materials that no one wants to read. Instead, create an engaging experience with Animated videos that are easy to use and positive behaving.
There are many internal issues with using Animated video including:
- Employees onboard
- Diversity training
- Return to work best practices for safety and hygiene
- Creating skills for employees who have turned into distant characters
Respond to uncertainty and communicate important messages with Animated video
Whiteboard Animation Video is increasingly used to explain important content to the public, and it is time to invest in ways to get this important message across. Whiteboard Animation Video can teach in an inspiring and emotional way that cannot be compared to written material. Not only is it more effective, but it gets a message in less time.
With so many questions and uncertainties, it’s important for brands and organizations to answer short questions that lead to more engagement and follow-up.
Everyone faces challenges, and those challenges can really be overcome through Animated video. By turning to the Animated video-first mentality, Animated video is integrated into all company processes and becomes the main driver of your internal training, brand awareness, and increased sales.
The new routine is important in getting the Animated video public. Here is an explanation for your support. We can thoroughly review your process and help you figure out where to start and how to create a strategic set of related Animated videos. With expert guidance on using Animated video during your finale, you can position yourself to succeed amidst all uncertainty.
We have helped many businesses get started and grow and are happy to address your concerns.